Today’s seafood business landscape is bright. Consumers everywhere are finding value in seafood and are flocking to both retailers and restaurants in search of high-quality proteins. But you would be doing yourself an injustice in assuming that all consumers are looking for the same thing when it comes to where, how and why they are buying.
Topics covered include:
- Profiles of some of the most influential consumer generations (Millennials, Generation Z, Baby Boomers and beyond!)
- Analysis of packaging innovations
- Key marketing efforts being touted by retailers, restaurants and more