November 20, 2019 CFSI Staff

Santa Monica Seafood rebranding effort begins with new logo

Santa Monica Seafood has initiated an overhaul of its corporate brand identity with the introduction of a new logo design.

The rebranding will also include updated packaging, a new website, and other changes designed to adapt to changing market demands, according to Santa Monica Seafood Board Chairman and Executive Vice President Michael Cigliano.

“Santa Monica Seafood will not rest on its laurels,” Cigliano said. “Our new brand identity will better communicate to our customers and the seafood industry as a whole that while we honor our history and tradition, we are growing and changing to fit the current demands of the markets we serve, as well as the high standards of our customers.”…

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