Frozen seafood sales in U.S. supermarkets have continued their rapid growth well after a panic-buying spree initiated by the onset of the COVID-19 pandemic in March, and major grocery chains continue to shore up e-commerce offerings.
Frozen seafood sales jumped 42 percent, and volume climbed 34 percent, for the week ending 23 August compared to the same week last year, according to IRI and 210 Analytics.
Analysts expect Americans’ interest in eating healthy – and purchasing seafood – to only grow in the near future. And Americans’ surge in grocery-buying – particularly frozen seafood – is also expected to continue this fall and winter, in part due to back-to-school trends…