When asked what the biggest challenge or barrier is to increasing engagement with sustainable initiatives, seafood industry stakeholders overwhelmingly reference the complexity of issues, organizations, tools, and projects involved in sustainable seafood.
Many seafood companies view seafood sustainability as a bewildering jumble of organizations, often loosely connected by niche issues or geography. This perspective provides little understanding of how the seafood sustainability system works and, unfortunately, offers vague guidance on how to actively participate in the movement.
One method that can help companies cut through the issue’s complexity is a systems approach to sustainability. This method entails simply thinking about how collective efforts in sustainable seafood drive change…