August 27, 2018 CFSI Staff

Seafood industry counters PETA protest with anger, humor

Anti-seafood advertising messages in a few U.S. and Canadian cities are gaining attention this summer – positive, negative, and humorous.

Timed before major summer seafood festivals, the People for the Ethical Treatment of Animals (PETA)-sponsored billboards express the individuality of crustaceans. For example, the current billboard displayed in Baltimore, Maryland, which includes an image of a Maryland blue crab, states: “I’m me, not meat. See the individual. Go vegan.”

The billboard, near Baltimore’s Inner Harbor and several seafood restaurants such as Phillips Seafood, McCormick & Schmick’s, and The Oceanaire Seafood Room, will be in place for the Baltimore Seafood Festival on 15 September…

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